The Culture Counts principles are:

  • Cultural expression is an individual right and supports a better understanding of our own and others’ identities.
  • Culture is fundamental to our quality of life.
  • Culture is a powerful force for renewal, regeneration and sustainability. Culture can bring economic benefits to individuals, communities and the nation.
  • Culture makes important contributions to improving the learning, health, wellbeing, confidence and quality of life for individuals and for our communities.
  • Culture is crucial in the development of a skilled and imaginative population.
  • Culture encourages understanding, value and enjoyment of our environment.
  • Culture raises the profile of Scotland at home and abroad, connecting Scotland to the world.

We advocate for the importance and value of culture through our 3 political asks and produce a range of resources to support our principles.

You can Get Involved with the campaign here.